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 3M UK Plc company's profile
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Mobile ban boosts driver safety
December 1st 2008

Banning drivers from using handsfree mobile phones for business purposes has a positive impact on their personal driving habits too according to 3M, which in July banned its 4,000 UK and Ireland employees from using mobile phones when driving. The firm recently surveyed staff to test the initiative.

Results show 45%, when asked their reasons for complying, said that it was because they thought using a mobile phone was a dangerous distraction and could lead to an accident.

Avoiding use of the telephone in the car has tracked through to 3M employees' personal lives – 42% have either stopped or reduced use of personal mobiles while driving, too.

The decision to ban the phones was taken in the wake of compelling evidence: RoSPA cites research claiming drivers are four times more likely to be involved in an accident if they are using a mobile phone on the road.

And TRL conducted research which showed that using a handsfree mobile phone while driving is more likely to lengthen reaction times than having 80 mg of alcohol in your system – the legal limit.

More articles from 3M UK Plc: